Here’s the Formula for the Perfect Online Dating Profile Pic

A new study by Hinge is basically a road map for how to game the system when you’re dating online, and get more dates by posting the right kinds of photos.  And some of the tips for men and women are totally different.

The ideal photo if you’re a guy is one where you’re looking straight at the camera, and smiling without showing your teeth.  But women should do the opposite: look away from the camera and show their teeth.

Guys are twice as likely to have their photo ‘liked’ if they’re looking straight ahead, 43% more likely if they’re smiling without teeth, and 11% more likely if they’re the only person in the photo.

Women are 74% more likely to get noticed if they’re looking off to the side, 76% more likely if they smile with teeth, 27% more likely to get noticed if they wear their hair up in the photo, and 69% more likely if they’re the only one in the photo.

A few things that work on both men and women are artsy black-and-white photos, pictures where you’re playing a sport, and candid shots where you don’t look like you’re posing.

A few things that don’t do well with men or women are pictures in sunglasses, pictures with crazy filters, photos at the beach, photos with someone who might be an ex and selfies in general, but especially bathroom selfies where you take a shot of yourself looking in the mirror.

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